Selling with Us 

Selling Tips   

The groundwork you put into preparing your property for sale can be the difference between achieving a standard price and a great price. The best part is, going the extra mile doesn’t have to be hard, time consuming or expensive. Whatever your motive for selling, the process can either be stress free or tense and disappointing. The good news is that you have the ability to choose. 

There are four factors that will influence the outcome of any sale; 


A tidy home says “welcome”. The first impression for a potential purchaser is of utmost importance. Your home needs to be kept neat and tidy during the period of inspections. It doesn’t necessarily need to depict a “display home”,  but needs to appear comfortable and spacious in which potential buyers can envisage themselves living.  

  • Declutter! Create a feeling of spaciousness and clear out anything not needed – furniture and trinkets included. Rooms look smaller when they’re crowded. 
  • Complete any minor repairs that need to be done. Loose door knobs, sticking windows or doors, peeling paint or faulty plumbing – these are the things people notice and look for when purchasing. Make sure everything is in working order.  
  • If your budget allows, a fresh coat of paint can really add to the appeal of your home.  
  • Cut the grass and clear out anything unsightly in the garden to improve the curb side appeal of the home.  
  • Brighten your home with fresh flowers and plants. New cushion covers and pictures can work wonders!
  • Freshen the atmosphere by burning a scented candle or adding a reed diffuser to the space.
  • Nothing appeals more than a space that is light, bright and airy. Switch on the lights prior to an inspection and open windows and blinds/curtains.  
  • On a cold day, switch on a heater to add some extra cosiness. On a hot day, air conditioning and fans can really contribute to your prospective buyers’ comfort.  


  • Marketing and the presentation of your property go ‘hand in hand’. They are all about enhancing the ‘appeal’ of your home to prospective buyers. We offer a range of comprehensive marketing packages specifically tailored to your budget and needs.  
  • In 2023, 95% of prospective buyers will view your property online before considering personally showing up to view your home, underlining the importance of how your property is marketed. At Phillip Daidone Realty, your property campaign is thoroughly represented with premium online presence, social media, signboards and print, all featuring high quality grade photographs and descriptions which are informative, tasteful and elegantly presented to maximise the potential of your property.  


  • Buyers for a property can be found all year round however they’re not just sitting around waiting for you to put your home on the market. Along with presentation and marketing, the timing of when you begin your campaign contributes to the result of your sale.  
  • Spring is often considered to be the best time to sell. The change of season brings with it optimism and positivity. With the weather clearing, more potential buyers will be out and about looking to purchase. It is also a time when more vendors will consider putting their homes on the market so there will be more competition. Winter generally presents fewer buyers, but the buyers are usually more focussed and motivated to purchase as traditionally there will be fewer homes on the market to choose from.  
  • Prior to placing your home on the market, allow an additional two weeks to prepare both the property and the marketing material. 

Method of Sale 

  • If you submit your property for auction this means that prospective purchasers will bid against one another at a date and time suitable to you. You can set a reserve price, which is the minimum amount you will accept, and once bidding has passed that level you know you have a sale, as it will be unconditional and a predetermined deposit must be paid on the day. Sale by private treaty means that you set a price at which your property is to be marketed to the public through the marketing plan agreed to by you and the agent.